We got a 30 day fitness challenge starting very soon. I’m super excited. This is going to be our best challenge yet. I’m going to give you guys details coming up shortly. We’re only going to do 12 spots and I’ll explain why as we get into more details. But if you want more details, as soon as that information comes out, shoot me a message, because once those 12 are filled, that’s it.

We had some questions come in recently, one of them is, why are you only taking 12 participants for our 30 day Fitness Challenge? 

So here’s what happens from participants when we put one of these challenges together that we’ve been doing for over 10 years. You can always break the group down into thirds. 33% are all in. These participants usually post, participate, they buy in from the start and see the most results. 

Then you have the second tier of the next 33%. These ones are mostly in. Kind of half in half out. They are mostly there but not 100%, they don’t always post or participate but put in most of the work.

Then you have the bottom 33%, this is the % of the group that doesn’t put in much effort at all. They might start late, ‘plan’ on showing up or catching up, they don’t really participate but never really do.  These ones see the least amount of results. 

So here’s what we’re looking for and why there are only 12 participants. Because we’re looking for MASSIVE Results. We want the top 33% that are willing to show up, participate, and see the MOST results possible. In fact we guarantee it, which is why we want those will to rock it from the get go.

We’ve also put in a lot of work, not just with the Bonus makeover (Hair, nails, make up and professional pics). But we also have a welcome package that other businesses in the area will be contributing to.

Like some free workouts at local gyms. We have sunshine blends that will be adding a bottle of juice and kombucha, Connie will be offering an infrared sauna each week of the challenge, we have Candice from cocoa tree who will provide a turmeric latte, etc.

We have more fun kind of stuff like this but with only 12 participants it’s only fair the ones that are interested in putting in the most effort should be rewarded with awesome gifts like this. 

This challenge isn’t for everyone. It’s for those that are tired of feeling miserable, low energy and can’t stand what they see in the mirror. Those are are fed up and want to see a change so bad that they’re willing to jump in with two feet and make a real change in their lives. 

I’ve been doing fitness classes for the better part of ten years. And 12 is the sweet spot. 15 is okay. 20 is too much. 25 is usually. I mean, it’s great. You see all these fitness instructors with jam packed classes, but after 12 it becomes more of a numbers game as opposed to personalization.

With our 30 day challenge coming up, it’s going to be more personalized instead of it’s going to be online workouts. But instead of just as many people jam packed in those getting lost in the shuffle, we’re going to be able to keep each person accountable. We’re going to be working with each person individually. We’re going to put together packages for each individual so we can do that and offer more with less people. I know it sounds counterintuitive to what everyone else is doing, but that’s why we’re having 12 only.

You know what, I thought it was a bold statement to say, we 100% guarantee our 30 day challenge results or your money back, no questions asked. But then I thought again. 

We’ve been doing challenges for 10 years if you could imagine! We’ve done detoxes and fitness challenges, we based these on donations and higher priced packages and everywhere in between over the years.

The results and testimonials that come in absolutely make our day and gives us the fuel and energy to put another one together, which is why we’ve done so many over the years.

I started out in personal training and quickly moved on to teaching fitness classes and I know without a doubt when the work is put in, results will come….every single time.

So it’s not a bold statement, it’s a true statement. Which is why we want to share this with you. If you sign up for our 30 days challenge, in which we’ll be accepting only 12 participants; if you show up to the live workouts, if you attend the weekly mastermind zoom call with the group, if you make sure you’re at the 15 min weekly accountability call, and you still don’t get the results that you’re looking for. If you’re not happy with what you’ve accomplished, we’ll absolutely offer you your money back no questions asked.

Keep the bonuses, the products that come in your package, and everything in the welcome bag. No hard feelings. I’ll take 100% responsibility if you put in all that work and aren’t happy with the outcome. 

I will however mention that I’ve been doing this for close to 12 years professional (and on the side as a collegiate and professional athlete for another 10 years), and I yet to see someone put in the work and not see results. 

Quite honestly if we didn’t believe in ourselves, if we weren’t good enough to make sure you’re happy with your results, we likely wouldn’t offer a 100% money back guarantee. 

So when the time comes to the official announcement of this challenge there’s one less thing for you to worry about. Know for a fact, that if you sign up, you’ll be more than happy with what we accomplish together, which means there’s zero risk to you and only benefit to gain.  

The winner of our 30 day challenge is going to get a complete makeover! We’ve got Kelly, she’s is going to do makeup. Leanne is going to do hair. Naomi is going to do nails. And to top that off, Carrie is going to take professional pictures of this transformation makeover to bring it all together.

That’s over a $400 value. That’s going to one person, the one putting in the most effort, the one that gets the most results going to participate, showing up to workouts, those that are enthusiastic and contributing to this challenge, I got to tell you, is they’re going to be our best one yet.


The winner of #30dayfitnesschallenge will earn a complete make over! #trueformlife 😎

♬ original sound – drewtaddia

You know what I think? It is that in any situation, you do the best you can. You got to leave it all out there. You work as hard as you possibly can and let the results take care of itself. It doesn’t matter, like when I was playing university professionally, people would say, Where does your confidence come from? My confidence comes from being one of the hardest workers around.

That’s what I prided myself, and I didn’t think I was good enough to play at a high level and not work hard like some of the other guys. I was the first to show up. I was the last one to leave. That was important to me and that’s where my confidence came from.

I’ve been talking a lot about this 30 day challenge. It’s the same thing. I don’t know what’s going to happen. We’ve proven results. We’ve rocked these challenges in the past. This one is going to be bigger and better than ever.

That’s where my confidence comes from. Of course, there’s still fear. Of course there’s still unknown. But I have to believe once I leave it all out there, the results will take care of itself and everyone’s going to love it.

You know, the thing is that everyone wants to post their best stuff for their most exciting news. And that’s not really life. I mean, maybe that’s social media life, but we’re working on this 30 day challenge and it’s challenging.

Like we’ve been doing these challenges for years and in each one of them is new and different and we always try to change things up, make them better and improve, and each one brings on its own challenges.

So over the last couple of weeks, I’ve been sitting with entrepreneurs, I’ve been meeting with business owners, we’ve had phone calls. I’ve been seeing if they want to get involved. Some say they do. And so we have to provide enough value for them, for them to be happy.

And then others say no. So we have to deal with rejection or we’re offering more than we ever have. Are people going to want that or are they going to sign up?

There’s a lot of unknowns, and those unknowns are scary and that’s what people don’t want to tell you about. But if you don’t stretch your comfort zone, you’re never going to reach the success you want to find.


Social media is not real life #trueformlife 😎

♬ original sound – drewtaddia

This sounds funny, but a lot of times people don’t want that extra accountability because then they don’t have someone to answer to. So, for example, in our 30 day fitness challenge, we’re going to have weekly 15 minute calls. So if you don’t want that like some people do, the fitness challenge isn’t for you.

We’re going to have a mastermind group of live Q&A. We’re going to have everyone in the group participating, answering questions, asking questions, maybe getting a bit vulnerable. We got to dig deep to find the results we’re looking for. If you don’t want that, if you don’t want to participate, if you don’t want extra accountability, the group’s probably not for you.

This fitness challenge isn’t for everyone. But here’s the thing. In most cases, what you try to avoid most is what you need most.

So I’ve done a few videos about who this 30 day fitness challenge isn’t for. So you can go and check those out if you haven’t. This video is specifically for who this challenge is for. So the title of our challenge is Fit and Fabulous Fight the Flab 30 Day Fitness Challenge for the Busy Mom.

Now, I know that’s a mouthful, but the truth of the matter is we have a newfound appreciation for all that mothers go through all the time and effort, putting yourself last, pushing your fitness and health and wellness to the wayside.

But the truth is, is that we need to make some changes to feel better about ourselves. We need to fill our cups so we have more to give those loved ones in our lives, especially the kids.

So if you’re ready and you’re tired of being tired, if you want some more energy, improve digestion. If you want to love that person that you’re looking at in the mirror, it’s time to make a change, and that starts with signing up for this 30 day fitness challenge.

So I was just thinking about this and I thought, Do you think that you could reach your health and fitness goals without help? Without a coach, without a trainer, without an expert that knows exactly what they’re doing.

So think about that for a second, because I don’t think people ask themselves difficult questions. So if your answer is yes, then ask yourself how long has it been since you’ve been trying to do this on your own, since you haven’t hired an expert?

And then ask yourself one more question. Ask yourself if you think you’d get there quicker on your own or with an expert that knows exactly what they’re doing to help you reach your fitness goals. Now, think about that when we open our doors for our 30 Day Fitness Challenge and only accept 12 participants.

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